Samsung faucets a former Mercedes-Benz designer to guide its cellular design staff

Samsung’s cellular division has a brand new design chief. On Friday, the corporate the appointment of Hubert H. Lee to go up its Cellular eXperience (MX) Design Crew, the unit liable for designing a few of Samsung’s most seen merchandise, together with its flagship Galaxy S sequence telephones. Lee joins the electronics large after a stint because the chief design officer of Mercedes-Benz China, a place that noticed him lead the automaker’s design groups in China and the US. “His distinctive and visionary perspective will assist form the appear and feel of Galaxy, constructing on the distinct design ethos that customers know and love,” Samsung mentioned.

It’ll most likely be at the least a 12 months earlier than we see Lee begin to depart his mark on Samsung’s merchandise. of the corporate’s subsequent Galaxy S sequence telephones recommend they’ll look so much like their Galaxy S22 predecessors. What’s extra, with the best way smartphone growth timelines work, Samsung has possible already settled on a design for its 2024 flagship. Even then, don’t anticipate dramatic adjustments; from a design standpoint, telephone corporations have performed it protected for . Nonetheless, Lee might push for small however significant tweaks to Samsung’s design components — very similar to Evans Hankey did at Apple after Jony Ive’s departure. 

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